The answer to the one is simple. Headphone sales are going up because more individuals are buying portable devices. The more devices get sold, the greater headphones get sold, it really is that simple.
Headphones are useless without devices, ergo, if headphones are selling well, it stands to reason that devices are too and vice versa.
The extraordinary success of the Tablet PC and the MP3 player has a lot to do with this. The iPod’s effects on society have been enormous. When I was little, anybody over the ages of about 16 who was wearing headphones and not jogging looked stupid, they appeared like some sort of impotent man-child caught inside a desperate try to re-capture lost youth. These odd adults were regarded as curiosities, due in part to their ludicrous walk, which seemed to parody that of a constipated penguin.
Then, obviously, the age of MP3 players arrived and, suddenly it was cool to have an iPod, and, once that stage was done and dusted, it was normal to have an iPod. Even US President Barack Obama was asked about his iPod whilst on the campaign trail. So, with everyone using iPods, headphone sales are on the rise.
Of course, along with the rise in portable devices came the increase in Internet gaming, another product that requires headphones. Of course, to properly play online, you need a decent pair of headphones.
These days, this indicates as if everything uses (or can use) headphones. When I can’t sleep at night, I listen to music on my headphones in order to not wake my girlfriend, I even wear headsets outside, and you know very well what? So does everybody else.
Next time you’re out somewhere, look around you and try just how many of us are wearing headphones.
Headsets inevitably need replacing, which leads inexorably to much more sales. With everybody using headphones all day and daily, this indicates those weird looking nerds were onto something, after all.